Invest in kiwifruit an industry with a bright future
Kiwifruit is already New Zealand’s largest horticulture export, and global demand for kiwifruit has largely been unaffected by the COVID-19 pandemic. The next 20 years could prove even more fruitful, and New Zealand needs more orchards, growers and investors to support this growth.
▲redkiwifruit▲
投资猕猴桃，这是一个前景光明的产业
猕猴桃已经是新西兰最大的园艺出口产品，全球对猕猴桃的需求基本上没有受到新冠肺炎大流行的影响。未来20年可能会更有成果，新西兰需要更多果园、种植者和投资者来支持这一增长。
▲Kiwifruit planting▲
Health trends support growth
There’s a growing desire for healthy foods, driven by a focus on health and wellness, ageing populations, and growing middle classes in developing economies. Consumers also want food that comes from safe, trusted producers.
▲Kiwi sapling▲
健康趋势支持增长
人们对健康食品的需求日益增长，这是由对健康和健康的关注、人口老龄化以及发展中经济体中产阶级不断壮大所驱动的。消费者也希望食品来自安全可靠的生产商。
▲Kiwi orchard▲
Large and untapped markets
Zespri has achieved good penetration in Asian and European markets, but kiwifruit consumption is still an under-developed category at only 1.2% of all internationally-traded fruit. Substantial markets such as the USA and Canada are largely untapped and represent a significant opportunity for future growth.
▲redkiwifruit▲
大型和未开发的市场
Zespri在亚洲和欧洲市场取得了良好的渗透，但猕猴桃消费仍然是一个欠发达类别，仅占所有国际贸易水果的1.2%。美国和加拿大等重要市场基本上尚未开发，是未来增长的重要机会。
▲redkiwifruit▲
▲Golden kiwifruit▲
▲Golden Kiwi seedlings▲
▲Kiwifruit planting
▲佳沛黄心猕猴桃
▲Kiwi pollination▲
